There are two basic answers for this: You are an audiophile, and fetishize the sound of analog recordings, or you simply like the aesthetics of vinyl records, packaging, and turntables. It can absolutely be both!
But the aesthetics, the physical aspect of it, is pretty key to its appeal. These records are more beautiful and substantial than CDs, which mostly have the look of office supplies, and they're the best way to make purchasing music feel like something.
Vinyl allows you to have a sentimentality about albums — there's a tactile quality, a ritual to pulling a record out of a sleeve and putting it on and focusing your attention on the act of listening for a side at a time. Even if you still mainly listen to music on your computer or iPod, it gives you the option of having a more special experience with your favorite albums, and an object you can display in your home.
Thank you Matthew! And that my fellow Vinylcats is why I keep my records clean!
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